What is digital healthcare? Why is it so important to healthcare? Well, healthcare digital marketing is the process of promoting healthcare services to prospective patients on various online platforms. It is a vital investment for your healthcare services. Medical clinic marketing is the practice of presenting your services to potential clients using digital platforms. Digital advertising is an effective technique to get in touch with existing and potential patients anytime they need it. According to the Pew Internet & American Life Project research, about 80% of Internet users have looked up a health-related issue online. This post will discuss the importance of establishing an online presence for your healthcare services.